Image wanted to me to let you know that you’re time to nab a signed and numbered edition is running out. We are only printing 300 of our signed and numbered edition. These come with a full color tip-in sheet signed and numbered by ME. We’ve already sold through half of those editions and that’s not including our offline orders. Both editions are being sold at a reduced price online. These will cost more if you wait for them to hit stores or pick one up at a local retailer or book shop, so act now while you can.
The bold area immediately caught my attention and I immediately went to check out the great pricing. Kurtz is offering the $99.99 AWESOMOLOGY for $85. That's a 15% discount. Of course, there is still shipping which turns out to be $10 to me via the cheapest method. So the $99.99 book would cost me a grand total of $95.00. My saving $5 (5%).
Most comic books shops offer some sort of discount. Even a 5% discount is the same as buying it direct from Scott AND it has the added benefit of supporting a local business.
So much for truth in advertising. If you're a student in Durham, stop by any of the Ultimate Comics stores and you receive an automatic 10% discount. Become a subscriber and you can get a 10-25% discount (based on sales).
Furthermore, all Image collections end up on Amazon. Amazon will most likely give you at least a 10% discount AND free shipping. The Awesomology is very similar to the DC Absolutes (in pricing and size). Amazon offers those at 35%+ discounts AND FREE SHIPPING.
Overstock.com has it for $61.90 with a best online price match guarantee. If you find it anywhere cheaper before you buy it, they will match the price. If you find it cheaper after you buy, they will give you $500 is in store credit.
Tales of Wonder has it for $69.99
As a comic book creator, I think you should support creators directly as much as possible. However as a creator, I'm not going to say something is such a great deal when in fact it's not. Come on, Scott, you can do better.